CASE Construction Equipment announced the winners of its 2025 Dealer Awards program, which celebrates the strength and commitment of its U.S. and Canadian dealer network. Comprising four award categories, the program recognizes dealers with top honours for overall excellence, innovation, community impact, and category-leading sales performance.
Also known as the CASE Dealer of the Year Award, the Power Abe Award highlights the dealer who best exemplifies dedication to strengthening the CASE brand and achieving excellence across sales, parts, service, and CNH Capital financing offerings.
Honouring CASE's founder, whose legacy reflects resilience, customer focus and practical innovation, this year's award is given to the dealer who best exemplifies innovation in meeting rapidly evolving market demands.
At its core, the CASE brand is rooted in building (and rebuilding) community. This award commends the dealer who best demonstrates that purpose through exceptional community impact. ASCO Equipment was selected for its outstanding work with Unbound Now and will receive a $10,000 donation to support this deserving nonprofit.
These awards are earned for high sales performance by product category:
"Our awards program elevates the incredible effort of our dedicated dealers who work tirelessly to show up for our customers with the muscle, machines, and support crews needed to tackle whatever comes at them next," said Terry Dolan, head of CNH Construction Brands, Commercial. "Our dealers don't just sell machines — they're in the field standing shoulder-to-shoulder with customers to keep every job moving ahead, and together, we won't back down to meet that promise."
621 State Street
Racine, WI
US, 53404
Website:
casece.com/en_us/Pages/home.aspx