Jaguar Explains Its Radical Rebrand: The Old Strategy ‘Didn’t Work’
Jaguar’s recent attempt to best BMW, Mercedes-Benz, and Lexus failed. Now, the company is looking for a new way forward. Jaguar’s future won’t look like its past, and that’s on…
The Drive Behind the Industry
Jaguar’s recent attempt to best BMW, Mercedes-Benz, and Lexus failed. Now, the company is looking for a new way forward. Jaguar’s future won’t look like its past, and that’s on…
The GT50 concept was created by apprentices in Neckarsulm, and it does its iconic Audi forefathers proud. Believe it or not, Audi’s beloved five-cylinder engine is already 50 years old.…
Volvo opposes reverting the ban, while Volkswagen, Renault, and BMW have a different stance. In March 2021, Volvo said it would go fully electric by the end of the decade.…
The Pajero Evolution is the most successful vehicle in the history of the Dakar Rally. And now, it’s been brought back to life. Mitsubishi has a lengthy list of motorsport…
New guidelines aim for a 90-percent reduction in emissions, keeping the combustion engine alive for a bit longer. Under the European Union’s (EU) proposed plan, new combustion engines would have…
The compact sedan lives on for another year, but with fewer trims and a higher price. We thought the writing was on the wall for the Nissan Altima. Mid-size sedans…
Times are tough at Jaguar, but who’s to blame? We take a closer look. Jaguar is an iconic brand known for its beautiful sports cars and elegant yet understated sedans.…
The new ID.3 and ID.4 are coming next year, alongside many other products. As the year draws to a close, Volkswagen is looking ahead to a particularly busy 2026, backed…
Stellantis is considering axing some of its 14 car brands. Let’s play a quick game of armchair executive and decide the fate of each. Stellantis has 14 automotive brands. That’s…
A detuned version of the Nettuno V-6 now powers the entry-level Grecale crossover. The Maserati Grecale might be one of the brand’s freshest vehicles, but the Italian automaker is already…